Where European quality meets Irish ambition – and a little bit of wild.

Auracrest Limited is a small team with big dreams. We build and grow a family of quality-driven brands, bringing European makers and Irish families together.

Bridging Europe and Ireland

We connect trusted European makers with Irish families through carefully chosen brands.

Quality. Partnerships. Growth.

Quality products, strong partnerships and steady growth for the long term.

A Family of Brands. One Mission.

Different brands, one promise: value, trust and a great experience every day.

Our brands

A family of brands. Built for life’s adventures.

Minimoose products
MINIMOOSE logo

MINIMOOSE

Practical children’s essentials for calmer homes

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Wildview products
WILDVIEW logo

WILDVIEW

Wildlife cameras, binoculars and observation gear

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Elfbox products
ELFBOX logo

ELFBOX

Christmas boxes and downloadable adventures

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Why work with us

Built on trust. Focused on the future.

Quality European Products

Carefully chosen products that meet high standards of quality and safety.

Trusted Partnerships

We build long-term relationships with makers, suppliers and partners.

Customer Focused

Our customers are at the heart of everything we do.

Sustainable Approach

We support European manufacturing and care about our footprint as we grow.

Ready to partner with us?
Let’s talk.

Contact Us
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